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How to create a clear value proposition for networking

Many business owners, directors and sales people, use networking as a means of attracting business – but the results can sometimes be disappointing. According to William Buist, CEO of Abelard and Founder of xTEN Club, creating a great value proposition addresses this and increases the number and [...]

7 steps to create an unlimited marketing budget

Is your mind-set holding back your marketing? According to Shweta Jhajharia, founder of The London Coaching Group, many business owners have three flawed beliefs that keep them from successful marketing: Marketing is a big cost. We should market to as many people as we possibly can. We should [...]