Great Advice from Lynne McNicoll


What are your top 5 tips for enterprise/entrepreneurship?

  1. Be passionate – whatever you are doing – whether it’s selling a product or service or raising money for charity, only do it if you love what you do and what you are selling.
  2. Be committed – be prepared to work hard for your goal
  3. Make a plan – and refer to it, even if it changes! It’s been proven that you are more likely to achieve goals and follow through on plans if you write them down.
  4. Get a mentor who can help you consider risks and challenges you may face. My mentor has helped me talk through problems, and had also provided me with a new viewpoint I hadn’t thought of before.
  5. Promote promote promote your innovation/charity – I suppose that links with tip number 2!

What are your top 5 tips for leaders/leadership?

  1. Be positive – as a society, we often spend a lot of time criticising what people do. A project or task can always be done better or quicker or more effectively. But actually, it’s easy to focus on the positive aspects of said project or task and to praise staff or colleagues for what they have done and then build on that.
  2. Play to your strengths – work hard on what you are good at and build a team around you who are good at your weak areas. It’s about team work. They shine and you shine.
  3. Treat people as people – say thank you when it’s appropriate, learn about their families and values – it builds team spirit.
  4. Build relationships.
  5. Be yourself.

What 5 pieces of advice would you give to your younger self?

  1. Don’t procrastinate
  2. I love this bit in the book ‘One day’: “Try to be good and courageous and bold and to make a difference. Not change the world exactly, but the bit around you.
  3. Go out there with your passion and work hard at…something. Change lives through art maybe.
  4. Cherish your friends, stay true to your principles, love passionately and fully and well.
  5. Experience new things.”

What are your top 5 networking tips?

  1. Be prepared – carry your networking ‘tools’ with you all the time. (business cards, name badge, flyers, brochures).
  2. Be on time – in fact be early! If you arrive a bit early you can more calmly prepare yourself – preparation is key.
  3. Have a plan – what do you want to achieve?
  4. Be Yourself – its as important here as it is in the tips for leaders – being genuine is vital – its about building Brand YOU.
  5. Listen. Really listen to the person speaking whether that is a one to one conversation or in a group.

Finally, 5 pieces of advice straight from the heart:

What is the best piece of advice you have ever been given?
Fear is just another word for opportunity

What was your worst/best moment in business?

Best moment is now. Worst moments are attending funerals of young people who have lost their fight with cancer.

Who do you admire most?
Lots of people – famous would have to be Nelson Mandela and Nina Barough of Walk the Walk. I admire incredible fundraiser Jane Tomlinson and of course I have immense admiration for the parents I meet whose children have cancer: I find their strength incredible

Who/what is your biggest motivation?

A very easy question – the children and young people fighting cancer motivate me. The great thing about fundraising is that you can see the immediate difference even a small amount of money can make to people’s lives, whilst at the same time you are inspired by how much more you could do if you set higher goals.

Do you have any regrets?
Not one!

1 Comment on Great Advice from Lynne McNicoll

  1. Wow so many nuggets of true wisdom in one article!!

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