EDITORIAL – Sales and Marketing

Karen Birch

Karen Birch

JACKIE JARVIS is a leading business coach and best selling author of “85 inspiring ways to market your small business”. Who better to talk about creating a successful sales and marketing strategy for your business. Her easy to follow 9 steps will get you started on the right track.

And once you have built your business how can you assure it’s survival and growth? Hilary Briggs is a management consultant with over 20 years of industrial experience. She shares 7 mistakes that people make to kill their business. If you want to be in business for the long-term, you MUST read this. And we asked our regular columnists for their thoughts:

Jane Kenyon is as forthright as ever and tells us why your NICHE and BRANDING are crucial to success.

A point taken even further as Sonia Brown focusses on BRAND “Sonia Says….. It never fails to amaze me how people underestimate the power of their personal brand. No respect! They treat it like an old tin of mackerel; something you think might be useful to have, but keep it in the back of the cupboard out of reach and out of sight.”

And while Marie-Claire Carlyle tells her own amazing personal story about success through clearing her clutter, Amanda Steadman focusses on clearing the clutter from your finances to make sure that 2010 will be a profitable one!

The profile story this month is of Dr. Ola Orekunrin, an absolutely incredible, inspirational young woman flying high! If you don’t read anything else today, read this!

And I would like to welcome Inspired Entrepreneur Nick Williams, the multi-talented, award winning businesswoman Kath Temple and the amazing Mike Small and the Fife Diet gang to the team! I’m really looking forward to reading their pieces, starting with their amazing contributions to this months issue.

And with Valentines Day this month the do’s and dont’s from Hilton Samuel will make sure that your day passes without a hitch…unless getting hitched is what you had in mind!

And as ever we have great individual articles looking at your health, your welath and your happiness.

Enjoy the magazine!

And HAVE A GREAT FEBRUARY

Karen x

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